Clinical Copywriting

In online medical marketing, earning inquiries by way of effective copy is about so much more than simply conveying clinical concepts accurately.

When medical practices communicate effectively in online marketing, their copy not only speaks to multiple stakeholders; it also delivers on multiple fronts. Depending on a practice’s goals, the target audience might consist of potential patients, other medical professionals and organizations, and notably search engines.

SEO Medical Copywriting

What are the milestones of success? An effective copywriting campaign emulates a practice’s unique voice, it informs and educates, it is original and optimized to attract search engines, it is clinically correct, and it resonates with potential patients and other stakeholders. Effective copywriting is beautifully formatted while being above reproach for grammar and spelling, and it complies with medical marketing laws. Ultimately, successful copywriting must inspire action.

Too frequently, medical practices fall short in online marketing because they underestimate the vital role of copywriting in SEO and patient conversion or they presume to have the time and skills to write effective copy. For medical practices that appreciate the extraordinary value obtainable with effective online marketing, can they really afford the luxury of delaying a project by six months or more to author in-house copy?

MetaMed Marketing understands all the subtleties of successful copywriting to produce prose that conveys your unique voice in an effective appeal to online visitors as well as search engines.

Our Clients Love Us

Dr. Brad Bengtson

MetaMed Marketing's understanding of the market and what's up and coming keeps our practice ahead of the curve, continually optimizing our patient inquiries and results...

Bengtson Center

Dr. Brad Bengtson,Plastic Surgeon, Michigan

Advanced Responsive Web Design

Dr. Kaveh Alizadeh
HIPAA Compliant

What's Missing From Your Strategy?

Our Digital Services

We offer a full range of digital marketing services and well-rounded strategies so your practice can target quality patient inquiries and stand out in a competitive modern environment.

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Search Engine Marketing (SEM)

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Online Reputation
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Search Engine Optimization (SEO)

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Newsletters/E-Blasts

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Lead Tracking & Data Analysis

Lead Tracking &
Data Analysis

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Social Media Marketing & On-Brand Content Creation

Social Media Marketing &
On-Brand Content Creation

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Search Engine Marketing (SEM)

Search Engine
Marketing (SEM)

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Online Reputation Management

Online Reputation
Management

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Search Engine Optimization (SEO)

Search Engine
Optimization (SEO)

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Email Marketing Newsletters/E-Blasts

Email Marketing
Newsletters/E-Blasts

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Lead Tracking & Data Analysis

Lead Tracking &
Data Analysis

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