As co-founder of MetaMed Marketing, Ali heads up engineering and online practice marketing. After contributing from within the industry as the general manager of a thriving plastic surgery practice, he now leads the organization, ensuring that SEO/SEM, web development, design, copywriting, and account management professionals seamlessly combine their talents to deliver online marketing success for MetaMed's clients. Ali holds a bachelor of applied science in engineering and an MBA.
Ali's entry into online medical marketing originated from his own insider experience. He recognized that patients were increasingly vetting medical service providers online, where education and successful credentialing prevailed. And as competition for web-based patient inquiries intensified, medical practices also needed to seek out trained professionals with education, data-driven promotional initiatives, and marketing services delivered from a broader vision. With Ali's insight, MetaMed Marketing has continuously delivered profitability to medical practice clients through optimized websites and marketing tactics that earn patient inquiries by providing insider medical marketing expertise.
Ali credits the success of MetaMed's numerous online marketing projects to being process-driven and to encouraging close collaboration between medical professionals and MetaMed's team of skilled, cross-disciplined contributors. Ali is passionate about leading an organization where stakeholders are inspired to collaborate to deliver professional and profitable marketing services that result in patients eagerly seeking out medical providers' expertise.
Ali is married with two children and lives in Toronto, Canada.