There’s no doubt that email marketing is not only still highly relevant, but also a crucial part of any good marketing strategy. Research has shown that most customers check their email every day and that they prefer updates or communication from businesses to come to them via email. It’s clear that this medium isn’t going…
Read MoreWith the growing prevalence of social media and review sites, it is easier than ever before for customers to share their experiences with a wider audience. This can be both a blessing and a curse, as positive reviews can help to attract new customers, but negative reviews can be damaging to a business’s reputation. This…
Read MoreGoogle My Business (GMB) and its predecessors (Google+, Google Local going back 17 years) have played an increasingly critical role in small businesses and especially medical practices to get found online and to convey the latest information. A short list of GMB advantages: Confirms a business’s name, location, website URL, phone number and hours etc….
Read MoreMetaMed Marketing co-founders Brent Cavender and Ali Kouros are collaborating with health and beauty magazine NewBeauty in a webinar that discusses how medical practices can benefit from assessing the performance metrics of their website. During the webinar, Brent and Ali will review how the analytics of patient acquisition are measured, interpreted, and used to improve…
Read MoreHere’s a truth: You want people to read appealing content on your website. Though beautiful and relevant visuals are certainly eye-catching elements that attract visitors to your site, they must sit on a solid foundation of written content that answers users’ questions and encourages them to move forward. Here’s another truth: To get people to…
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