Online and print publication NewBeauty has invited MetaMed Marketing to present a series of three webinars for elective healthcare providers working with web professionals on online promotional activities. Each of the webinars focuses on critical topics with a direct impact on driving patient inquiries into the practice. While these sessions contain some reference to technical…
Read MoreOptimizing your website is no small feat, and Google’s mysterious algorithms are certainly not easy to impress. Online marketing providers who want their sites to be seen must execute an organized and effective promotional strategy that includes a mix of search engine optimization (SEO) tactics, broadly classified into two efforts: onsite and offsite. Onsite or…
Read MoreWe’ve come a long way from kids hawking newspapers on street corners, collecting money from anyone who felt like forking over some coins for a chance to catch up on the day’s headlines. Modern news distribution efforts range from articles syndicated across print publications to broadcast media campaigns to laser-focused online strategies. But the techniques…
Read MoreWhat are social media widgets? Most Internet users are familiar with the simple Facebook or Instagram buttons on almost every website, linking to various social media properties. Widgets can also appear as counters tallying the number of times a visitor has shared content. When we at MetaMed Marketing build a website, we tend to insist…
Read MoreA misconception in aesthetic medical websites is that before-and-after imagery is intended solely to demonstrate great patient outcomes. That’s vital, of course, but photo galleries that can deliver more (and better) patient inquiries are thoughtfully designed to offer so much beyond that foundation: Independent practice editing (Content Management Systems or CMS) Search Engine Optimization (SEO)…
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