Tag: medical marketing

ROI On Medical Equipment

When it comes to investing in medical equipment, understanding the importance of return on investment (ROI) is crucial. Medical equipment is a significant investment, and its cost can have a substantial impact on a healthcare facility’s budget. That’s why it’s essential to consider the long-term effects of your purchase and ensure that the equipment you…

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How Does Turkey Dinner Relate to Capital Investments?

Let’s say that a medical practice has two promising initiatives. We’ll call them Investment A and Investment B. Of the two, Investment A costs significantly less. Furthermore, putting Investment A in place first will ensure that investment B pays off at a higher rate in the future. In this situation, which initiative should get priority?…

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Common Mistakes in Google My Business Listings

Google My Business (GMB) and its predecessors (Google+, Google Local going back 17 years) have played an increasingly critical role in small businesses and especially medical practices to get found online and to convey the latest information. A short list of GMB advantages:   Confirms a business’s name, location, website URL, phone number and hours etc….

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