There’s no doubt that the advent of social media has changed how businesses talk to clients by removing barriers that previously existed between them. The effort has humanized brands, which were once viewed as faceless entities
Read MoreThere are many factors that play into getting your audience to open, read, and engage with your email. One of the most crucial is TIMING. In an effort to best help guide our practices to success, we’ve looked at the data on more than 10 recent studies that pulled metrics from sample groups of millions to billions of email campaigns
Read MoreIn MetaMed’s six years of business, we’ve seen a marked rise in the use of an onerous sales tactic from less scrupulous Web vendors. It costs clients time, money and confidence in their marketing strategy while simultaneously eroding goodwill with existing vendors, and it yields zero value. But because the tactic requires nothing of self-serving…
Read MoreBy now I am sure you’ve heard about the benefits of blogging, and have been encouraged by patients, friends and family alike to blog. But like most successful practices, you may have been hesitant to jump in for lack of awareness of a blog’s true return on investment or ROI. Admittedly there are obstacles, and…
Read MoreSEO tactics woven organically into a website can assist in transforming it into a powerful tool that helps bring in new patients while also conveying a positive experience and educating the patient. Pay-per-click (PPC) strategies boost this effect further by guiding patients directly to the content displayed on your site. Search engines look to quality…
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