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Does Your Website Need to be ADA Compliant?

The U.S. Supreme Court Recently Declined to Hear an Appeal After a Lower Court Held Domino’s Pizza in Violation of the Americans with Disabilities Act (ADA) Why Is This a Topic of Interest Now? A wave of lawsuits against restaurants followed an October federal appellate court ruling that a blind man can sue Domino’s Pizza under the Americans with Disabilities…

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Digital Marketing Held Hostage

In professional web services, as in life, there is no free lunch—but there are trade-offs. When elective healthcare practices decide between various digital marketers, they must consider and find a balance among performance, price, and independence. They must also take care to avoid placing themselves in danger of being held hostage by their provider. Performance…

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What on Earth Is BERT, and Why Should It Matter to You?

Get ready, because this acronym is a mouthful: BERT stands for “Bidirectional Encoder Representations from Transformers,” the latest named major update to Google’s search algorithm. Google rolled BERT out in late October, making it the latest step in Google’s effort to better understand searcher intent in ways that have previously been difficult or impossible for…

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